Caring Transitions Recognizes Exceptional Franchisees at National Conference

 Posted by Caring Transitions on April 17, 2013 at 10:00 AM

Cincinnati, OH — Caring Transitions (CT), a national franchise specializing in senior moving, household liquidations and estate sales management, recently honored several outstanding franchisees at its annual conference, held at the Riverside Hotel in sunny Fort Lauderdale, Fla.

With nearly a hundred franchisees, vendors and home office staff in attendance, the awards were presented at Caring Transitions’ national meeting, during more than two days of informational sessions, networking opportunities, and roundtable meetings.

Sherri Gillette, Caring Transitions of Southern Arizona, received the “Franchise of the Year” award for her contributions to the Caring Transitions system. She and her team doubled their revenue during the past year, rising up to the second largest business in the system. Sherri was also instrumental in mentoring and hosting a number of new owners, serving as an Onsite Training Center.

Donna and Jeff Rea, Caring Transitions of North Dallas Suburbs, received the “Rookie of the Year” award for their exponential growth and great cooperative effort in building a strong Caring Transitions presence in the DFW area.

Janet and Rick Parkinson, Caring Transitions of Upstate South Carolina, were awarded the “Trailblazer of the Year” award for their commitment in helping to develop the Caring Transitions Online Auction site, helping to refine the processes, assisting others by developing and training the CTO model, and making recommendations for software upgrades and improvements.

Also honored at the conference for finishing 2012 in the Top Ten in sales revenue were: Bruce Treadway, CT of Northern Illinois and the North Shore; Sherri Gillette, CT of Southern Arizona; Darcy Inge and Rebecca Cline, CT of Richmond; and Janet and Rick Parkinson, CT of Upstate South Carolina. Others honored for their growth and system involvement by being named to the “Rookie All-Star Team” were Erin Marcus, CT of Chicago and North Suburbs; Cindy and Steve Breck, CT of Las Vegas; and Sue and Mark Fadden, CT of Chicago Western Suburbs.

Chris Seman, President of Caring Transitions, reaffirmed the two main areas Caring Transitions will continue to focus on in 2013: unit revenues and unit profitability.

“Our company’s growth and success is totally dependent upon the interactions of everyone — home office, franchisees, and vendors, working together to build a strong, dynamic, and viable partnership. As each of our individual offices succeeds, so too will our group as a whole,”  - Chris Seman, CT President.

Conference attendees had a chance to share ideas and gain new insight into business practices. Keynote speaker, Jim Ryerson, President and CEO of SalesOctane, delivered the “Science of Selling” to the system and then worked with our franchisees during a breakout session to develop a Caring Transitions Sales Map, outlining behaviors needed to improve the sales process. Caring Transitions’ Ray Rofkar, Director of Operations, reaffirmed the operations team’s commitment to continuous improvement in assisting franchisee’s growth. Nan Hayes, National Marketing and Training Consultant, spoke about national accounts and the need for a strong, cohesive alliance between CT’s individual offices and the home office. Joel Roadruck, CT Operations Manager, led a panel in discussing how to incorporate multiple revenue streams. Joe Lewandowski, CT Operations Manager, led a panel discussion outlining the development of the CT Estimating Program to help franchisees increase profitability by properly pricing and managing each piece of business.

Nationwide, Caring Transitions fields more than 100 franchises serving hundreds of communities.

Founded in 2006, Caring Transitions has been a trusted and highly respected national company leading the way in senior moving, household liquidations and estate sales management in dozens of cities across the United States. Caring Transitions is part of the International Franchise Association, the Small Business Association’s Franchise Registry, VetFran and Minority Fran. For more information call 1-800-647-0766 or visit